Surfline Photo Challenge presented by GoPro Contest Rules

Complete Official Rules

1. How to Enter: Beginning at 12:00 a.m. Pacific Time ("PST") on February 1st, 2010, you may enter the Surfline Photo Challenge (the "Contest") by registering and submitting photos to the Surfline website (located at www.surfline.com). Each month, Surfline editors will select the 20 best user-submitted photos and present them to the Surfline audience to vote for their favorite. The winning photo from each month will make the final round, where Surfline editors will select the best photo and award the prize to the person who submitted it. Surfline/Wavetrak, Inc. ("Sponsor") and all other Contest Entities (as defined below), their affiliates, distributors, dealers, subsidiaries, parent corporations, and their respective officers, directors, shareholders, employees and agents, and any and all Internet servers and access provider(s) are not responsible for: any incorrect or inaccurate entry information; human error; technical malfunctions; failures, omission, interruption, deletion, or defect of any telephone network, computer online systems, computer equipment, server providers, or software, including any injury or damage to participant's or any other person's computer relating to or resulting from participation in this Contest; inability to access the Surfline Website; theft, tampering, destruction, or unauthorized access to, or alteration of entries; transactions that are processed late or incorrectly or are incomplete or lost due to computer or electronic malfunction or traffic congestion on the Internet or at any website.

2. Eligibility: This Contest is open only to residents of the Continental United States, Alaska and Hawaii (excluding its territories, possessions and commonwealths) who are 18 years of age or older. Employees and their immediate families (spouses, parents, siblings, children and each of their respective spouses) of Surfline/Wavetrak, Inc. and Reef, Inc. and their advertising and promotion agencies (collectively, the "Contest Entities") are not eligible to enter or win. Online entrants may also receive information from Surfline regarding other promotional offers. All participants and/or entrants release the Sponsor, the Contest Entities, and their agents, advertising and promotion agencies, affiliated companies, Promotional partners and prize suppliers, and all of their respective affiliated companies, employees, officers, directors and shareholders, from and against all claims and damages arising in connection with each entrant's participation and/or entry in the Contest and/or their receipt or use of any prize awarded in this Contest. Any and all warranties and guarantees are subject to the respective manufacturer's terms and conditions. This Contest is governed by U.S. law and is subject to all federal, state and local laws. Void where prohibited by law. Before uploading a photo, the User confirms that he/she holds the rights required both for the upload and for permitting the use of the photograph by Surfline.

3. Monthly Prize Information: 1 HD Surf HERO Camera (board mounts included) - value = $269.99 1 Chest Mount Harness - value = $39.99 1 Head Strap - $14.99 1 Set of Anti Fog Inerts - $14.99 Total Retail Value of Monthly Prize = $339.96

4. Drawing and Notification: Prize winners will be notified towards the end of the month following their win. The winner will be notified by email and phone; however, if Surfline is unable to contact a potential Prize Winner via the email address submitted, or if a Prize Winner fails to comply with any of the requirements, or if any prize or prize notification is returned as undeliverable, an alternate Prize Winner shall be selected. Prize Winner consents to the use of their name, photographs, likenesses, biography, voice and/or video for advertising and promotional purposes, including online announcements, without additional compensation, except where prohibited by law. If, in the judges' opinion, there is any suspected or actual evidence of electronic or non-electronic tampering with any portion of the Contest, or if technical difficulties compromise the integrity of the Contest, the judges reserve the right to terminate the Contest and conduct a random drawing to award the prizes using all online entries received as of the termination date. Should the Contest be terminated prior to the stated expiration date, notice will be posted on the Surfline Website.

5. Release of Liability: By entering this Contest, all entrants, any winners, and their family members, guests, invitees, agents, and employees release and hold harmless Sponsor and each of the Contest Entities, as well as the respective officers, directors, agents, employees and shareholders of the foregoing entities and all others associated with the development and execution of this Contest from and against any and all actions, claims, and/or liability with respect to or in any way arising from participation in this Contest and/or acceptance or use of the prizes and any related activities, including liability for personal injury, death, damages, or loss. . Sponsor, its respective affiliates, subsidiaries, parent corporation, each of the Contest Entities, and the respective officers, directors, shareholders, dealers, distributors, employees and agents of the Contest Entities, and are not responsible for: any incorrect or inaccurate entry information, human error, technical malfunctions, theft, tampering, destruction, or unauthorized access to, or alteration of entries.

6. Sponsors: Surfline / Wavetrak, Inc. 300 Pacific Coast Highway, Suite 310, Huntington Beach, CA 92648, USA GoPro 2450 Cabrillo Hwy S, Suite 250 Half Moon Bay, CA 94019-8006 USA