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SURFLINE LAUNCHES NEW WOMEN'S CHANNEL
March 3, 2004, Huntington Beach, Calif. -- Surfline.com, the world's most popular online destination for surfers, recently announced the addition of a new women's content area. Titled simply "Women", the channel is a focused, online resource that covers topics relevant to the rapidly growing population of women surfers.
Surfline's women's channel includes a few different sections: Travel, focusing on both surf trips with the pros as well as reader's surf explorations; Surf Tips, where World Champion Layne Beachley offers advice on how to surf like a pro; a fresh Video section, that showcases timely and relevant women's surfing action; Who Knows, where surf star Jodie Nelson answers readers' questions; Contest and Events, that outlines upcoming activities; Women Forums, a hotbed of community dialogue; and News, with links to relevant news stories from all over the Web.
"Each month over 100,000 women surfers visit Surfline.com," explains Surfline president Sean Collins. "Up until the launch of our women's channel, they were coming for our trademark surf reports and forecasts. Now, with our expanded content offerings - instruction, travel, community, etc. - we have the wide range of information that they have been seeking, but were unable to find, from other media sources."
Surfline.com's women's channel can found at: http://www.surfline.com/womens
About Surfline.com Surfline is the leading provider of surf report and forecast information to consumers, businesses and government agencies worldwide. Headquartered in Huntington Beach, California, Surfline delivers timely, accurate and comprehensive data on a daily basis via phone, fax, wireless web and the Internet. The company's world-renowned website, Surfline.com, is visited by over 50,000 unique people per day and nearly 1,000,000 per month - the largest and most loyal audience of surf and beach enthusiasts in the world. Since 1985, Surfline has merged premier surf report and forecast talent with industry-leading technology to produce "must-have" content of unparalleled quality aimed at active participants in the sports of surfing, windsurfing, bodysurfing and bodyboarding.
www.surfline.com -- "Know Before You Go"
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